Buyers’ Guide to the Best Vegan Concealers

Buyers’ Guide to the Best Vegan Concealers


While I am all for accepting your natural beauty and being comfortable in your own skin, I know all too well that sometimes we need a little pick-me-up. A secret weapon in our cosmetic arsenal to hide those flaws we’re just not up to sharing with the world.

Perhaps a good night’s sleep has been avoiding you like the plague and you have the black rings under your eyes to prove it. Maybe that one time you tried to skateboard as a five-year-old has left you with a permanent reminder that balance sports aren’t for you.

Whatever it is you want to hide, a great concealer can help to cover it.

In the following article, I’ll give you a brief buying guide to assist you in finding the right product and then review of some of the best vegan concealers on the market today.

Things to Consider before Buying

With a market flooded with so many options, making a decision can be a little overwhelming. The following guide outlines a few factors you’ll need to consider to ensure you’re purchasing the best vegan concealer for your needs, wants and style.

The Desired Function: Full Coverage or Spot Concealing

If you are familiar with makeup and skincare, you may know that there are two types of concealers.

A concealer that provides full coverage is one that can be applied over a large area without any blending trouble. This type of concealer is ideal for under-eye darkness, redness of the skin and hyperpigmentation. Often, foundations and primers double up as concealers and you can apply the creamy product all over your face. This type of concealer goes along your face without accentuating the creases or fine lines. 

The other variety is the spot concealer. This type of concealer is ideal for hiding spots, acne and irritation in the skin, but is not advisable to use for full coverage.

A full coverage concealer will be creamier so it can be applied for greater coverage, whereas a spot concealer is great for covering small blemishes quickly and easily.

Which one you choose is up to you. Keep in mind, you can use a full coverage concealer for spot concealing too, but it may not work the other way round.

Your Style Preference: Liquid, Cream, Pencil

There are a variety of different product options when it comes to concealers, too. Depending on your skin type and preference of application, some may work better for you than others.

If you have normal or combination skin, a liquid concealer with a creamy consistency may be a good option for you. These concealers have an easy, fluid consistency which blends with your skin so smoothly, you can hardly tell the difference between your bare skin and the area where concealer has been applied.

Liquid or cream-style concealers come in handy containers that you can simply slip into your bag and use when required. Though, a good-quality concealer will not require any touch ups for at least 12 hours.

The second common variety is a stick or compact-style concealer. This is a solid consistency, which is great for more oily skin. As good as a liquid concealer, but in a more solid form, it can provide full coverage but is probably more convenient for spot concealing.

Ingredients to Avoid: Gelatin, Carmine and Lanolin

If you are looking for a vegan and animal cruelty-free product, there are some ingredients that have no business being in there. Read through the ingredients and look out animal-based ingredients commonly found in cosmetics.


Gelatin is an odourless, flavourless substance derived from animal bones, skin, ligaments and tendons. It is traditionally sourced from the leftovers of the meat industry, by boiling various parts of an animal’s body.

Since it is derived from collagen, it has traditionally been considered good for hair and skin and is commonly found in shampoos, creams and lotions.

Confusingly, there are vegan sources of gelatin sourced from algae. Typically referred to as agar-agar in food products, it can sometimes be listed as gelatin in an ingredients list.

To know for certain whether the source of gelatin within your cosmetics is vegan, look for certification insignia such as the Leaping Bunny and Vegan Society logo.


Carmine is a colour additive that is commonly used as an ingredient in food and in cosmetics. It is a bright, red pigment derived from the carminic acid found in beetles. It is made from female cochineal extracts which need to be crushed in high quantities so the red dye can be released.

While your concealer is never going to be bright red in colour, peachy shades need something to give it that warmer tone, so be mindful that it’s not carmine.


Lanolin is the wax secreted from wool. It is derived from the sebaceous glands of the wool-bearing animals. A by-product of the meat and wool industries, freshly shorn wool is washed with a special agent and boiled so that once the water evaporates, what is left behind is lanolin.

It is a moisturising agent that is frequently found in cosmetic products, so check that any hydrating concealer your considering sources its moisturising properties from plant-based sources.

If It’s Cruelty-Free

A vegan ingredient list doesn’t necessarily mean your cosmetics are void of animal-cruelty. The easiest way to know if your makeup products are not tested on animals is to look for certification and accreditation logos. Two of the most well-known are The Leaping Bunny and PETA’s Beauty Without Bunnies.

The Best Vegan Concealers

The following are some of the best vegan concealers available on the market. There are a variety of different kinds of concealers in the list; from cover sticks to fluid formulas.

Consider this your one-stop shop for finding the vegan concealer that is right for you.

Beauty Without Cruelty Super Cover Cream Concealer Pencil

Beauty Without Cruelty Super Cover Cream Concealer Pencil

Available Shades: Fair, Medium and Sweet Vanilla
Size: 4.54 g
Price Guide: £
Buy on Amazon UK

The Beauty Without Cruelty Super Cover Cream Concealer Pencil is great for providing intense coverage, thanks to its blend of natural waxes and oils.

The wide, super soft pencil allows for mess-free and easy application. Its thick, creamy and smudgeable formula blends easily, providing a flawless matte finish that is perfect for covering blemishes, spots and dark circles under the eyes.

By harnessing the tip of the pencil, you can also focus on concealing any smaller spots or discolourations on your skin.

100% GMO, gluten, fragrance and paraben-free, Beauty Without Cruelty’s gentle, vegan formula contains natural kaolin clay to absorb excess oils and tone your skin.

Available in Fair, a light yellow-based creamy shade, and Medium, a creamy, peachy tone, this natural concealer gives your skin the glow it deserves while aligning with your cruelty-free beliefs.

3INA Makeup The Concealer

3INA Makeup The Concealer

Available Shades: Nude Beige, Dark Nude Beige, Beige, Sand Beige, Dark Beige, Green, Honey, Caramel, Mustard, Lilac
Size: 5 g
Price Guide: £
Buy on Amazon UK

This liquid concealer from 3INA is extremely easy to apply, thanks to the wand applicator. It blends easily to pair with the foundation of your choice, providing an even skin tone and long-lasting coverage.

A good consistency, that is not too wet or dry, 3INA’ s concealer is thick yet light. It’s great for hiding any discolourations or dark rings. Apply it after your skincare routine and before any foundation or setting powder, to avoid it sitting in and accentuating any creases or wrinkles.

With added antioxidants to combat acne and sun damage, this is a great pick for anyone looking for a handy concealer to give their eyes a lift and well-rested look.

Lavera Cover Stick

Lavera Cover Stick

Available Shades: Ivory and Honey
Size: 5.5 g
Price Guide: £
Buy on Amazon UK

Manufactured and produced in Germany, the Lavera Cover Stick is 100% organic and silicone, paraffin, GMO and mineral oil-free.

Easy to use, Lavera’s Cover Stick conceals imperfections and blends well with foundation. It covers up redness, irritation, discolouration and facial blemishes, while the organic witch hazel formula actively prevents inflammation and soothes your skin.

Not always suitable to use as a stand alone product, we recommend for the best results you choose the shade that best matches the colour of your foundation.

Makeup Revolution Conceal & Define Concealer

Makeup Revolution Conceal & Define Concealer

Available Shades: 18 shades, ranging from Fair to Deep
Size: 4.3 ml
Price Guide: £
Buy on Amazon UK

Makeup Revolution offers a great, lightweight yet full coverage concealer that hides all blemishes and makes your skin tone even. The perfect way to hide dark circles, it helps you look fresh even if you’ve had a long night.

The concealer has a smooth matte finish, which means it will not draw more attention to lines in your skin or to your pores. Featuring a long-lasting pigment, it can also be used to contour and accentuate definition by using a darker shade.

MakeupRevolution’s concealer has a doe-foot applicator, that provides even application and does not falter. With the right kind of blending sponge, or even with your fingers, this concealer will make you look dewy and fresh always.

Wet n Wild Photo Focus Concealer

Wet n Wild Photo Focus Concealer

Available Shades: 14 shades, ranging from Fair Neutral to Deep Almond
Size: 8.5 ml
Price Guide: £
Buy on Amazon UK

This creamy, luminous and smooth concealer has been “selfie-tested” to accentuate your best features in every photograph. The camera never lies and with the Wet n Wild Photo Focus Concealer, it won’t need to.

The concealer has been tested under seven different lighting conditions to ensure it is white cast-free. You no longer have to worry about your face looking flushed out in different lighting. No matter what the light, natural or otherwise, your complexion will be evenly toned.

Wet n Wild’s Photo Focus Concealer blends well to conceal redness and dark circles. The smooth formula settles well on the skin to provide a soft, natural-looking finish.

Physicians Formula Conceal Rx

Physicians Formula Conceal Rx

Available Shades: Fair Light, Natural Light and Soft Green
Size: 14 g
Price Guide: £
Buy on Amazon UK

A maximum coverage concealer, Physicians Formula Conceal Rx is a great way to cover blemishes, discolouration, dark circles, pigmentation, and redness from rosacea.

The formula is concentrated and long lasting, helping you to save in two ways. You’ll only need a small drop to give you the coverage you require, plus you’ll rarely have to touch it up – lasting up to 12 hours.

A great consistency, this concealer is neither too oily nor dry. It won’t irritate sensitive skin or clog the pores.

Gaya Cosmetics Mineral Foundation

Gaya Cosmetics Mineral Foundation

Available Shades: 10 shades, ranging from a light beige to dark brown
Size: 9 g
Price Guide: ££
Buy on Amazon UK

Okay, I hear you, this isn’t exclusively a concealer. But the mineral foundation from Gaya is so versatile it can be used as a foundation, concealer, powder and sunscreen. Four products in one, that’s noteworthy in my book!

Free from chemicals, preservatives and parabens, it’s suitable for all skin types – particularly if you suffer from sensitive skin. Providing full coverage while staying light on your skin, the natural formula won’t cake or clog your pores.

With a unique formula of natural minerals, Gaya’s product will not only conceal blemishes and redness, it will help to reduce outbreaks and neutralise irritation.

Final Thoughts

So there you have it, some of the best vegan concealers on the market. While each of these products have something great to offer, here are a few highlights from the list.

  • Best for Contouring: If you want to add some definition to your face and enhance your natural features, then Makeup Revolution’s Conceal & Define is for you.
  • Best for Sensitive Skin: Physicians Formula Conceal Rx Physicians Strength Concealer is ideal for sensitive skin and can cover rosacea, blemishes and rashes without further irritating the skin.
  • Most Versatile: While it’s not exclusively a concealer, Gaya Cosmetics Mineral Foundation has the most to offer as it can be used as a foundation, concealer, sunscreen and powder. 

Want More Vegan Makeup Products?

Finding cruelty-free cosmetics that not only help you to look great and feel confident, but also align with your vegan ethics can be a challenge. That’s why we’ve put together a whole series of posts of the best vegan makeup products around.

Check out the others in the series: